Ok Ok…before all you spell check Nazis start bombarding me with pesky little notes “Holly…..It’s ‘corporate Internet branding’ not ‘corperate Internet branding’. Please make a note of it.” I KNOW it’s misspelled. Did it on purpose. So there.
Here’s the thing – if you do your keyword research you’ll find corperate internet branding gets almost as many hits as corporate internet branding. Corperate internet branding isn’t some low level term an uneducated person is likely to type in. Could be just laziness, could be there’s no spell check per say in search boxes (though they are pretty good at suggesting the correct spelling in the results they return). In any case, it’s a viable search term.
My point? When you’re choosing your best keywords always check misspellings like corperate internet branding. Just please include them in your tags instead of in your actual text.
So to the reason I stumbled on this tasty little tidbit……
I get asked a lot about branding on the web. There are lots of ways you can create and enhance your brand on the web, whether you’re looking at a comprehensive corporate Internet branding initiative, or just trying to create a voice for your online newsletter. (Did I really just say corporate Internet branding initiative? Sometimes I scare myself)
If you want some great “how to” advice on branding on the web, check out one of my new favorites Bare Feet Blog featuring the incomparable Mary Schmidt. Mary….what are you doing quoting CNET? Don’t you know you’re supposed to be on iVillage? Get some great suggestions for branding on the web.