Monthly Archives: June 2011

How Big Companies Buy Like Women Teleconference

Want to close more business with more big companies? Think like a woman. It may sound counter-intutiive, but big companies buy more like women than men. I've done a lot of research on the B2B sales and buying process. I … Continue reading

Posted in Women and B2B Buying | Tagged , | 11 Comments

Book Review – Boost Your Revenues By Turning People Away

  Over the holiday weekend I read a new book – Boost Your Revenues By Turning People Away – How to Sell More to Your Ideal Client Online by Alison Silbert. What I like about this book is that it's … Continue reading

Posted in marketing to women book reviews | Tagged , , | 8 Comments